Looking back, I cringe at how my old website looked.
I still can’t believe that I actually had that as my professional heating and cooling business website. As a kid, I had learned the basics of web design, and so I created all kinds of different websites for various childish purposes. Well as an adult, instead of getting professional help with a website like I should have, I created my own and expected it to do well. So when it didn’t bring in a ton of new customers like I had expected, I was surprised. My friend recommended to me to seek the help of a marketing business, and at first I was hesitant, but after not seeing any improvement in traffic, I decided to go ahead with it. One of the first things that the lady told me upon seeing my website is that it looked like a 5 year old created, which is about how much knowledge I had towards the subject of website design. I didn’t even know about web building or link building. Of course, customers aren’t going to be attracted to a childish looking website, and so she helped me create a more professional look. Just with this small change alone, I noticed I started to get more traffic as well as customers. I was amazed at how one small change can lead to so many more customers. Another important thing for me to learn about was about SEO, and I talked to a SEO business about that and learned how it can help my business grow as well.